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Heidi Swapp

Spring Marquee Mantel by Natalie Wright for @heidiswapp

Spring Marquee Mantel

  Hello, creative friends! My name is Natalie, and I am a member of the in-house creative team at American Crafts. We get to make all kinds of amazing projects using Heidi Swapp products. I know, I know. What a cool gig, right?? Last month I...

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Instax Photo Focus

Photography has found a renewed focus in me lately. That might sound silly as a memory keeper to make such a statement. But sometimes the business of life makes me forget to pick up my camera. Instax accessories and printer makes it so easy again. This...

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vacation memory dex

I love my Memory Dex Spinner  that I started last year but wanted to start a fresh new project in it. I thought what better way than to use it to celebrate my recent holiday to see Heidi in Utah. It will be an ongoing...

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How to create a @heidiswapp MemoryDex tray perfect for addresses, birthdays, prayer box and more by @createoften

How To Create a MemoryDex Tray

I love Heidi Swapp's concept of her MemoryDex. It was inspired by her childhood memories of flipping through an old Rolodex. I think there is something special about feeling the cards through your fingers and flipping to specific names on the cards. It is also...

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